We should all understand the importance of Black economic empowerment and supporting Black businesses by now. There is no Black Power without economic power. As long as we have to beg others for jobs and have other groups in control of our financial destiny, we will be at their mercy. The person who signs your check has a great influence over your life.
If viewed as a separate nation within a nation, Black America would be one of the wealthiest countries on the planet. Why then do we find ourselves in such a dire economic predicament? Because we do not organize and use our collective economic power to support our own businesses and institutions. A ridiculous large percentage of our money goes to enriching other communities. But we are waking up, and we know we need to stop this trend. In addition to setting up our own education systems, financial institutions, and social institutions to shape our cultural reality, we need our own businesses so we can employ ourselves and take care of our own families without relying on our historical oppressors. This is basic economics and just plain common sense.
However, it is not always easy or convenient to "buy Black." There are several subscription boxes that provide products from Black owned businesses, and we encourage you to support them, but usually they are not focused and you end up getting a bunch of random products or services you may not really need. If there's one industry Black people should absolutely dominate, it's the bath, body, beauty and hair care products specifically for Black people. Unlike with other industries, like shoes or fashion, beauty products for Black people are fundamentally different than products for other groups. A Black woman with luxurious, beautiful kinks and curls does not need to be using the same shampoo as a white woman with dead, straight hair.
Therefore, if Black people need unique products, it should be Black-owned businesses that produce them. Luckily, there are already plenty of these businesses that make superior bath, body, & beauty products for US right now. You already use products like soap, shampoo, lotion, paper towels, toothpaste, etc. every day. Why not get those products from Black-owned companies? . Black Soap Club makes it easy by sending you all these things every month so you don't have to think about it. There are no longer any excuses for not supporting these businesses.
If you haven't already, sign up here.